Upgrade Professional Infrared Hairdryer


2000 Watts of power, AC motor, two thin nozzles, selectable air flow velocities and cold air jet function: these are the characteristics of Alpha Code, the latest generation hairdryer that frees the designer’s creativity and improves the definition of styling, while guaranteeing the most comfortable drying experience for the customer. The range is completed by Alpha Compact: top of the range lightness and compactness, it is the ideal ally that allows the stylist to achieve any look the he/she desires. Alpha code, the hairdryer revolution starts here! Alpha compact, the limit in compactness.

– powerful, Long Life continuous induction DC motor, exclusive to Upgrade
– more than 1000 working hours
– Alpha Code weighs just 400 g, while Alpha Compact is even lighter at 370 g, which means less stress for your joints
– high air flow speed and high performance resulting in energy savings of approximately 300 W/hour
– 2000 W of effective power, equalling the performance of hairdryers with higher power ratings
– anti-slip, anti-scald soft touch rubberized finish

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